# Choice Group of Companies

Manufacturer in Noida, Uttar Pradesh. Last updated 2026-10-11; site last checked 2026-10-11. Gathered from the business's own website. **Not verified by the business.**

Noida-based manufacturing group making solder, PV ribbon, wires and cables, lithium battery packs, LED lighting, solar power products and electric vehicles (HYPR). It states that it produces USB cables for leading brands.

## How to reach this business

- Best route for an agent: email — info@choicegroup.co.in
- Other routes: email ankit@choicegroup.co.in; web form https://choicegroup.co.in/contact-us/; phone +91-120-4329172
- Include in your first message: Product type of interest; Specification or requirement; Quantity
- Typical way to start: contact only
- Some numbers on their site belong to individuals and are not shown here.

_A way to send an enquiry through this directory is planned. Until then, use the routes above._

## At a glance

| | |
| --- | --- |
| Website | https://choicegroup.co.in |
| Established | 1988 |
| Languages | en |
| Office | B-30, Sector -63 Noida - 201301 (U.P) |
| Certification (as claimed) | ISO 9001 |

## What they offer

### Lithium battery packs (product)

Hyprcell lithium-ion battery packs with BMS for 2-wheelers and e-rickshaws (40 to 160Ah).

### Wires and cables (data and charging cables) (product)

Wires and cables made with virgin copper, including data cables and charging cables. The site says USB cables are produced for leading brands.

## More about this business

**Verticals**
- Lithium batteries (Hyprcell packs with BMS, 2-wheeler and e-rickshaw)
- Solder
- PV ribbon
- LED lighting
- Solar power
- Wires and cables (data and charging cables)
- Electric vehicles (HYPR brand)

**History**
- Founded 1988 as a solder manufacturer
- Introduced SMT and AI setup in Northern India in 2001 and began television production
- CFL manufacturing from 2009
- 5MW solar power plant commissioned 2013
- Lithium battery assembly plant in Noida from 2017, making batteries for the SAUBHAGYA tender
- HYPR EV brand launched 2022, approximately 20,000 units sold annually
- Cable manufacturing from 2024, with USB cables for leading brands

**Quality**
- Describes itself as an ISO 9001-certified manufacturing company
- Says products are tested for performance, safety and durability

**Note**
- Most products appear to be sold under its own brands. The site does not describe a build-to-customer-specification service in detail.

## Sources

- https://choicegroup.co.in/about-us/ (fetched 2026-10-11)
- https://choicegroup.co.in/contact-us/ (fetched 2026-10-11)
- https://choicegroup.co.in/ (fetched 2026-10-11)
- https://choicegroup.co.in/cables/ (fetched 2026-10-11)
- https://choicegroup.co.in/lithium-batteries/ (fetched 2026-10-11)